Reduce Attrition

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Why students leave — and what retention teams are doing about it. Posts on attrition, melt, and the work behind persistence.

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Higher Education

The 6 Communication Moments Between Deposit and Move-In (And What to Send When)

The 90 days between deposit and move-in have six distinct communication moments. Here's what to send when, on which channel, and how to keep your deposited class through August.

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Higher Education

What Is Summer Melt? A 2026 Definition for Admissions Teams

A definitive 2026 guide to summer melt: what it is, who's most at risk, the three structural causes, and how admissions teams are already reducing it.

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Higher Education

How UNLV's College Orientation App Replaced Every Printed Program

See how UNLV runs a 5,000-student orientation without printing a single page, and how they use orientation app data for student retention.

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Higher Education

He Built 30+ Custom Schedules Across 5 Colleges at The New School. Here's the Blueprint.

The New School manages orientation across 5 colleges with 30+ personalized student schedules. Built by one person. Here's how they did it.

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Higher Education

How Purdue Welcomes 8,000 Students Without Losing the Human Touch

See how Purdue’s orientation strategy helps 8,000 new students feel connected and supported, blending scale with a personal, human touch.

Your brand, from the first email to the last session.

Build trust

Attendees download your app, not ours. Your name, colors, and crest in the stores.

One place for the whole event

Schedules, maps, registration, and updates in one branded hub - not five tools.

Stand out

A branded app is what people keep on their phone after the printed program is in the recycling.

See your brand come to life

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