Campus apps by department
Admissions, orientation, student life, and more — one campus app that works across departments.

Build unlimited event apps on one license
One partnership for unlimited campus events — orientation, tours, student life, and everything in between.

Compare event app platforms
See how Guidebook stacks up against other event app and registration platforms.

Event apps for nonprofit and community programs
Give members, volunteers, and donors one branded app for conferences, fundraisers, and year-round community.

Campus integrations and an open API
Connect Guidebook with the campus systems, APIs, and tools your team already uses.

Event apps for corporate and enterprise teams
Internal meetings, offsites, and large-scale corporate events — with the branding and control enterprise teams need.

Create a branded event app with no coding
Put schedules, maps, resources, and updates in every attendee's pocket — built for campus events and programs.

Launch a branded, white-label event app
A white-label event app with your branding, your content, and your attendee experience — no coding required.

Everything in the Guidebook platform
Explore the features event teams use to engage attendees before, during, and after the event.

One app for in-person and virtual attendees
The same schedule, networking, and updates whether people are in the room or joining remotely.

Event apps built for associations
Annual meetings, chapter events, and member engagement — without rebuilding a new app every year.

A branded event website that matches the app
Promote the event, collect interest, and keep branding consistent from the first click to check-in.

Plan, run, and measure events on one platform
App, registration, badges, and websites in one workflow — so planning isn't a pile of disconnected tools.

Keep members engaged between events
One branded app for the conference and everything that happens the other 51 weeks of the year.

The conference app attendees actually use
Schedules, maps, networking, and live updates for annual meetings, summits, and multi-day conferences.

Registration that feeds your app and badges
Collect registrations, payments, and attendee data in the same platform as your event app.

Design and print event badges in one place
Custom badges, QR check-in, and on-site printing — without a separate badge vendor.

A Smaller School?
Deliver a polished, branded event experience without a large team or a big budget.

Running Family Programs?
Give families everything they need, from schedules and maps to real-time updates, all in one place.

Coordinating Move-In Day?
Share updates, manage events, and keep students informed from move-in through the academic year.

Offering Campus Tours?
Deliver branded, self-guided tour experiences with interactive maps and rich media, available 24/7.

Organising a Career Fair?
Simplify logistics for students, employers, and Career Services staff with one easy-to-use app.

Managing Alumni Events?
Plan reunions, regional events, and fundraising campaigns with an app built for alumni engagement.

Boost Student Engagement
One hub for schedules, resources, and events that keeps students connected throughout the academic year.

Planning Orientation?
Help new students feel prepared from day one with schedules, campus resources, and real-time updates in one app.

Running Admissions Events?
Manage open houses, tours, and yield events with a branded app that saves time and engages prospective students.

Get a custom Sponsorship Package Template
Stop starting from scratch. Grab free templates that helWe'll build a tailored sponsorship package with suggested pricing, tiers, and benefits..for your specific event.p you build professional sponsorship packages and close deals faster.

Plan Your Next Event Without Missing a Beat.
From venue selection to post-event wrap-up, this free checklist walks you through every step (so nothing falls through the cracks).
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Real Results From Real Events
100,000+ organizations trust Guidebook. See exactly how universities, associations, enterprises, and more put it to work.

Flexible pricing for every event size
Find the perfect plan for your needs, from intimate gatherings to large-scale conferences.

Join our event experts
Watch on-demand webinars and join live sessions with industry leaders sharing best practices for event success.
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Guidebook in Action
Book a personalized walkthrough and discover how we help event teams create better attendee experiences.

What is the Typical Event Planner Salary?

What is the Typical Event Planner Salary?
No other question strikes fear in the hearts of professionals than “How much money do you make?” It’s probably rare - if ever - that anyone has ever even dared to ask you that. And if someone does ask you, what are you supposed to say? Do you lie and try to make it sound better than it is? Or do you tell the truth and risk someone seriously judging your current situation? And how are you ever supposed to know how your salary stacks up if no one ever talks about it?
Well take a deep breath and allow your blood pressure to return to normal because we have good news. We did the work for you and asked a bunch of anonymous event planners how much money they make, the results of which we’ve crafted into a handy infographic for your consumption. We have arrived at an average event planner salary.But here’s the crazy part - only 14% of you said you were “very happy” with the way things are going. So what gives?
Who we surveyed
We solicited responses from folks just like you - readers of this blog and Liz King Events’ techsytalk blog - and asked them various questions to get to the bottom of the typical event planner salary and how event planners feel about their pay. We ended up with quite the range of age, experience level and education backgrounds - plus we saw just how broad the term “event planner” can be with a ton of unique job titles.
Now take a look for yourself and all will be revealed!
Share the timeline on your site!
Just credit Guidebook and techsytalk!<a href="https://cdn.prod.website-files.com/68dea673505c6b91b753ddb3/68e7d1fbb3310de1ec44a1ed_guidebook-techsytalk-event-planner-salary-infographic.png"><img alt="Event Planner Salary Infographic" src="https://cdn.prod.website-files.com/68dea673505c6b91b753ddb3/68e7d1fbb3310de1ec44a1ed_guidebook-techsytalk-event-planner-salary-infographic.png" width="600" border="0" /></a>
What we learned about the typical event planner salary
Happiness
Beyond just learning how much money event planners make, we wanted to understand how they felt about the money they’re making. Are you happy, frustrated, indifferent?
It turns out that happiness can depend on more than just the amount of money you’re making. Interestingly, we found that event planners were happiest with their salaries between the ages of 40 and 55. They were much less so between the ages of 26 and 30 and after age 55. It seems as though there’s a bit of frustration leading up to what many would consider an experience salary range, a period of satisfaction when you reach your goal, and then some late-career dissatisfaction.We also saw that people making money in the range just above the average current salary ($65,000-$80,000) felt the most fulfilled in their careers, while planners making over $100,000 felt significantly less fulfilled. It does, after all, seem true that money can only contribute to your happiness so much.
One of our most surprising findings was that 60% told us the next step in their career is not clearly defined. This may be a result of how diverse the general term of event planner can be, and often times event planners are shouldering several core responsibilities within their organization.A note about education
It was interesting to note that only 18% of our respondents gave us a definite “Yes” when we asked if it was necessary to go to college to become an event planner. Almost half of the group said “No” and another 34% said it depends on the job.
We gave respondents a chance to clarify, and many told us that event planning takes skills that are oftentimes learned on the job and not in the classroom. Here are a few of the responses:“There are some things that having a college-level education is really useful for: writing, computing, time-management... these are skills I learned in college, but were not classes.”
“I don't believe you have to take specific classes about being an event planner to be a great event planner. I do believe that your involvement in college, the networking and opportunities you can take advantage of is very beneficial.”
“Many personal skills are learned at college, however to execute an event requires more of a certain personality than a degree.”
“I have a GREAT deal of life experience, which boosts my value beyond what a degree would ever create.”
Salary
Here we are - the main event. The final word was that the average event planning salary comes in at $63,023. Event planners saw their pay go up about 25% every 10 years and experience plays a major role in pay grade.
We divided our sample set into 10-year increments of experience, and also calculated average salaries for each group in order to provide a more accurate window based on years in the business.
Parting thoughts
While it’s hard to summarize any one person’s career with a set of statistics, the responses we got made one thing clear - event planners are a largely diverse group with many different backgrounds and sets of experiences. And when we asked what you would be if you weren’t event planners, we also found that you’re a highly creative bunch. We’ll leave you with a few of our favorites:
“Rich!”
“I’d lay on the grass with a bunch of three-month-old puppies. But if you mean for money? Lay on the grass with a bunch of three-month-old puppies and take a nap after lots of snuzzles.”
“An FBI agent”
“Interior designer, actress, or famous person's assistant or chief of staff.”
“A photographer for national geographic or an ambassador”
“Impressionist painter”
“Bored!”

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