One App, Every Touchpoint — How FGCU Uses Guidebook to Power the Full Student Journey Jun 9th
From the first campus visit to move-in day and beyond, every interaction shapes whether a student chooses your school and whether they stay.

Guidebook Meets: How Coastal Carolina University's Campus Event App Transformed Orientation for Record Enrollment

Join us on September 1, 2025, for the next installment of Guidebook Meets — a webinar series spotlighting how institutions use Guidebook to power exceptional experiences.

**Guidebook Meets: How Coastal Carolina University's Campus Event App Transformed Orientation for Record Enrollment**

When Coastal Carolina University welcomed their largest incoming class ever, their orientation team faced a critical challenge: how to maintain the personal touch while scaling operations and eliminating costly printed materials. Their solution? A comprehensive campus app strategy that not only streamlined communication but actually doubled welcome week attendance while achieving 100% paperless operations.

In this 45-minute webinar, you'll hear directly from Natasha Golden, Associate Director of Student Transition and Engagement at Coastal Carolina University, as she reveals the strategies, tactics, and results behind their app-powered orientation transformation.

**What You'll Learn:**

- How to integrate a campus app into check-in processes for immediate, universal adoption
- Using QR codes to drive 100% app download rates before orientation even begins
- Leveraging interactive maps to help 70%+ out-of-state students navigate an unfamiliar campus
- Going 100% paperless — the cost savings, the workflow improvements, and how to manage schedule changes seamlessly
- Driving nearly 2x welcome week event attendance through better information accessibility
- Using session-by-session analytics to understand what content students actually engage with
- Incorporating gamification, live Q&A, and strategic session formatting to combat information overload

**Who Should Attend:**

- Orientation and transition program directors considering campus app solutions
- Student affairs professionals managing large-scale campus events
- Campus event planners looking to modernize their technology stack
- Enrollment management teams supporting growing institutions
- Higher education IT leaders evaluating campus app platforms

**Featured Speaker:**

Natasha Golden serves as Associate Director for Student Transition and Engagement at Coastal Carolina University, where she coordinates transfer student programming, class-specific initiatives, and the comprehensive Teal Nation Welcome program. She oversees campus app implementation for orientation and manages programming that serves thousands of incoming students annually.

Whether you're exploring a campus app for the first time or looking to maximize the one you already have, this session is packed with actionable insights you can apply to your next orientation cycle. Reserve your spot today!

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