Fewer programs. Happier guests. UAlbany’s first Open House on Guidebook

Every admissions team knows the Open House math. Hundreds of printed programs, a schedule that changes the night before, and guests still asking where to go. This fall, the University at Albany decided to do it differently.

Join Ryan Niro from UAlbany Admissions and Guidebook for a candid look at how UAlbany went from a first conversation at CIVSA to a live, student-ready app in time for their first major Open House.

Ryan will share how the team built their guide by studying what other schools had done and keeping only the best bits, how they prepared guests for a mobile-first day, and what happened when the printed program count came in lower than planned.

You’ll hear:

1. How UAlbany made the move off print and where the real savings showed up
2. The build process behind a guide that 99% of surveyed guests said they loved
3. What the onboarding looked like for guests, staff, and volunteers
4. The honest post-event review, including what UAlbany is changing

Whether you’re planning your next Open House, Admitted Student Day, or yield event, you’ll leave with a practical playbook you can put to work next spring.