How AJC Transformed Diplomatic Travel with a Mobile App

For decades, AJC Project Interchange has been a trailblazer in hosting diplomatic delegations to Israel, offering participants an in-depth look at the nation’s culture, politics, and innovation. But managing hundreds of elite global thought leaders requires precise coordination and seamless communication.  Previously reliant on printed itineraries, Project Interchange faced rising costs, logistical hurdles, and a growing need for real-time updates. By adopting Guidebook's mobile app solution, the organization transformed its approach, replacing paper with digital convenience. Today, participants enjoy instant access to up-to-date travel details, multilingual guides, and real-time itinerary changes—all within a sleek, user-friendly mobile app. Let’s take a closer look at how all of this unfolded.

The Challenge: Streamlining Diplomatic Delegation Management

AJC Project Interchange, a diplomatic organization renowned for hosting over 6,000 global thought leaders on visits to Israel, faced a significant challenge: managing and communicating essential information to participants across its elite delegations. The team previously relied on paper itineraries, which posed several difficulties:

• Cumbersome logistics: Printing glossy, custom booklets for each delegation was time-consuming and costly.
• Inflexible updates: Changes to itineraries required creating inserts or new print materials, delaying communication.
• Limited accessibility: Participants needed a solution that worked seamlessly pre-trip, during their visit, and post-trip.

With participants hailing from diverse global regions, AJC Project Interchange sought a more efficient, eco-friendly, and accessible way to deliver critical information.

The Solution: Build a Mobile Travel Guide App with Guidebook

By adopting Guidebook, AJC Project Interchange transitioned from printed itineraries to mobile guides. These custom mobile apps consolidated all essential trip information in a single, easily accessible location. From travel tips to detailed itineraries, the guides kept participants informed in real time—regardless of location or language preference.

Key Features in AJC Project Interchange’s Custom Mobile App

1. Real-Time Itinerary UpdatesParticipants could access up-to-the-minute changes to schedules and logistics directly in the app. As Myra Clark-Siegel, Communications Director for Project Interchange, explains, “We can make changes in real-time and are confident that our participants will have the latest information at their fingertips.”
2. Multilingual GuidesThe organization expanded beyond English to offer itineraries in additional languages, providing a tailored experience for global participants. Unlike printed materials, mobile guides easily catered to diverse linguistic needs without logistical challenges.
3. Travel Assistant FeaturesThe app acted as a personal assistant, offering practical travel advice like what to pack, essential contact details, background information on Israel, and insights into local cuisine. Participants had everything they needed at their fingertips, eliminating the need to carry bulky paper packets.

Results: Improved Participant Experience and Operational Efficiency

• 100% app adoption across all delegations, ensuring universal access to crucial information.
• 37 unique guides created to streamline delegation-specific planning.
• Participants spent an average of 93 seconds per app session, engaging deeply with the content.
• Reduced printing costs and environmental impact by eliminating paper itineraries.

→ Get the complete AJC Project Interchange Case Study Here.

Why AJC Project Interchange Chose Guidebook for Their Mobile Guides

Guidebook’s platform aligned perfectly with AJC Project Interchange’s needs, offering:

• Customizable design: Flexible templates allowed tailored guides for each delegation.
• Ease of use: The drag-and-drop interface simplified the creation and modification of guides.
• Secure information sharing: Password-protected content ensured sensitive details were only accessible to participants.
• Multiplatform compatibility: Seamless functionality across iOS and Android devices ensured inclusivity for all participants.

“Participants no longer have to worry about keeping up with physical itineraries... They have all the information they need in the palm of their hands.”

— Clark-Siegel

How to Create a Custom Mobile App for Your Organization

Choosing the right mobile app platform is critical to ensuring your organization’s success. Look for solutions that offer:

• A user-friendly interface to simplify guide creation.
• Features that cater to your audience's unique needs, such as multilingual support or real-time updates.
• Tools for secure and streamlined communication.

Let us help you get started. Speak to our sales team today to explore how Guidebook can transform your program management. Get in touch to build your custom mobile app today!