Meet Guidebook's Leaders

Driven by the excitement of seeing real people use our technology to make real-world connections.

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Executive Team

Pete Banks
President, Technology

Pete is responsible for Guidebook's technology and corporate IT teams. He is a seasoned tech executive with over 20 years of industry experience. Pete brings a global leadership perspective and has led development teams focusing on areas such as online gaming, streaming video and digital fitness. He has previously helped multiple startups mature into successful companies that were ultimately acquired. In addition to startup experience, Pete has worked with brands such as Viacom, Nickelodeon and Realtor.com. Pete holds a computer science degree from Northwestern University.

Stewart Price
President, Sales & Marketing

Stewart is responsible for Guidebook’s sales, marketing, and customer success teams. He has 10 years experience in software sales, and joined Guidebook in 2015. As one of the first employees in the EMEA team, Stewart helped put in place successful support and account management processes which were eventually rolled out across the company. Before Guidebook he worked at a company selling websites and marketing consultancy to fashion retail companies, and then spent time living in Australia and traveling South East Asia. Stewart holds an honours degree in English Literature from the University of Gloucestershire.

Chris Casey
VP, Engineering

As VP of Engineering, Chris is responsible for Guidebook's technical direction and roadmap and ensuring code gets shipped. Before Guidebook, Chris was the first employee at Rooftop Media, which was acquired by Amazon's Audible in 2014. He also spent time at TrustArc (formerly TRUSTe), a leader in the privacy space. Chris holds an MS in Web Sciences from the University of San Francisco.

Jacob Wittenberg
VP, Customer Engagement

As VP of Customer Engagement, Jacob is responsible for Guidebook's support and account management teams. Jacob started at Guidebook in 2012 as a Customer Success Associate, where he helped lay the groundwork for many processes that've helped Guidebook's support practices to flourish and gain global recognition. Since then, he's grown to manage customer service and existing business sales teams, working alongside the units to establish bigger and better workflows. Taking his front-line and managerial experience to the executive team, Jacob brings a cross-functional approach to customer relations and sales, balancing genuine human interaction and care with technical automation and innovation. Jacob holds an honors degree in Music, Science, and Technology from Stanford University.

Kiffany Gardner
Director of Finance & HR

As Director of Finance & HR, Kiffany is responsible for Guidebook's financial health and human resource strategy in support of the overall business plan. Kiffany has worked to fine tune the cash flow, budget, and forecasting processes to ensure sound short term and long term visibility into the company's finances. As a member of the Executive team, Kiffany provides guidance on a range of HR issues within the company and utilizes her interpersonal skills to implement Guidebook's mission and values. Kiffany holds a BA in Physics from the University of San Diego.

Islom
Akhmedov
Rachel
Anderson
Hannah
Baumgardner
Kevin
Chang
Kai
Des Etages
Andrew
Dieken
Dylan
Friberg
Libby
Gerhardt
Ciara
Goetze
Cindy
Hoang
Shannon
Jhanji
Casey
Johnstone
Andrew
Kaufman
Gulnaar
Kaur
Marcus
Kuquert
Sara
Leavitt
Dan
Lyon
Matthew
McHugh
Nick
Meyer
Nathan
Meyer
Stephanie
Minier
Candace
Reeder
Camille
Rivera-Garcia
Elaine
Robbie
Jessica
Roe
Ryan
Sanders
Kurt
Schlueter
Sam
Smestad
Tim
Smith
Trevor
Steele
Christian
Stump
Jack
Tattersall
Austen
Valletta
Eric
Walston
Erik
White
Peter
Whitley
Connor
Zindroski

Our commitment to mobile apps

Our mission is to make it simple to create and manage mobile apps. Over a hundred thousand organizations have used Guidebook to power their mobile experiences. While we’ve had a lot of success powering conference apps, corporate meeting apps, and university campus apps, our platform has been used for thousands of different use cases. Forward-thinking professionals are using Guidebook’s simple app builder to make interactive mobile guides for their student orientations, college campus tours, venues, corporate campuses, parks, and airports. Start going green with iPhone and Android apps built by the best event app company in the industry.